Investments
Strategically Focused Investments
At Mideast Corp we are dedicated to fueling tangible transformation. We are entrepreneurs who understand the regional markets, as well as the challenges associated with scaling in the digital economy.
Our Investment Thesis
The Middle East region presents a unique opportunity due to its rapidly expanding digital infrastructure and a young, tech-savvy population. Currently, the region’s digital market is experiencing exponential growth, driven by increasing internet penetration and mobile device usage. At Mideast Corp we identify the trends for investments that go beyond financial gains, but also yield impact and steer sustainability for the future. We do this by partnering with entrepreneurs and companies that, like us, want to drive transformation in the digital era.
Our investments in advanced digital marketing platforms align with regional trends towards digitalization, offering innovative solutions to a growing demographic of digital consumers. This approach positions us at the forefront of a digital revolution, capitalizing on a market ripe for technological advancement and integration. We invest in three key economic sectors, with a focus on Digital Platforms, Media, and Health and Wellbeing.
Marketing Affiliates
With over half of the population in the region under 30, the Middle East is yet to fully tap into the immense possibilities of digital platforms, including e-commerce. This presents a unique opportunity for exponential growth.
Our investment strategy is centered around the affiliate networks that drive e-commerce sales on the digital platforms that are becoming the de facto purchasing channels for a young, tech-savvy audience. Our investments are shaping the future of how the Middle East increasingly engages with e-commerce.
Artificial Intelligence
The AI sector has emerged and transformed. It is driven by a growing embrace of digital technologies. With a strong and tech-forward population keen on exploring diverse AI applications, the region presents vast opportunities. The demand for AI-powered solutions—ranging from intelligent automation to personalized user experiences—mirrors global advancements while being uniquely attuned to the region’s cultural and linguistic nuances.
Our commitment to AI leverages advanced technologies to create impactful solutions for a new generation of users. This strategy positions us to thrive in a rapidly expanding field that is continuously evolving in dynamic and innovative ways.
Health and Wellbeing
Groundbreaking research is continuously challenging and reshaping conventional views on nutrition and its impact on overall well-being, and we are witnessing a paradigm shift towards a more holistic and preventative approach to health. Our focus in this high-margin, fast-growing sector is twofold: to embrace the burgeoning popularity of holistic health practices and to capitalize on the power of digital platforms for distribution.
By combining these elements, we’re leading a movement towards enhanced health consciousness, driven by digital innovation. Our investment in health and wellness is a commitment to fostering a healthier, more informed society through the power of digital connectivity.
More Than Values: What We Believe